Meet Gintare

Q41A3789I started Amberoot in a somewhat jubilant departure from a banking career and after years studying business in Lithuania, Canada and Sweden, as well as working internationally in Denmark, UK and the USA. I eventually wanted to use my knowledge to move away from the banking world and to impact the real world in a more meaningful and beneficial way.

I aimed to create a bold and influential company based on a simple, sustainable ethos: a system that values people and the planet. Moreover I wanted to allow people to make ethical choices with trust and ease, by curating and sharing a collection of versatile, timeless and beautiful objects – with sustainable stories to tell.

My roots began amid vast lakes and abundant meadows, in Lithuania. It was inevitable that I would acquire an appreciation of nature after growing up in such remarkable surroundings. It often seems that sadly there is a gaping rift between nature and the chaotic, branded landscape of modern life. A connection with nature is needed to make us feel grounded, at home, calm.

I hope Amberoot can go someway towards contributing to a better lifestyle. The tactile pleasures of nature can be present through what surrounds us; be that the garden outside your door, the crisp feeling of linen against your skin or even the rich texture of an evocative painting. Such sensual pleasures can connect you with the times you have felt most yourself.

I live by the sea with my partner and two budgies, one of which I took in after finding her lost and recklessly wondering through the streets of central London. I enjoy films, wild swimming, hiking, gardening and animals.